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John K. Mackenzie
Background Summary

(212) 737-8910

Skills as a combat-qualified Web worker (architecture, copy writing, site design) are amplified by 25 years of experience writing corporate communication elements and RFPs.

Unique abilities: Creative cryptography, i.e. decoding, translating, clarifying, and compressing complex corporate concepts and documents. Eclectic background includes: professional musician, network series TV writer, webmaster (4 sites), charter member of the Betty Ford Clinic, and award winning film director (IBM industrials).

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Great with offbeat concepts, editing, humor, and live talent dialogue. Industry areas: pharmaceutical, telecommunications, computers, and Web design documents.

John K. Mackenzie is a self-employed business communications writer living in NYC. A 35-year veteran of corporate conference room combat he put two kids through college while underwriting dozens of Prozac prescriptions. IBM once honored his work by destroying 1,200 prints of a film he wrote and directed: the same film that later earned a gold medal at the New York Film & TV Festival. Seniority and senility now permit telling it like it was, instead of the way it should have been. More can be learned by visiting his website at www.thewritingworks.com or e-mailing him at info@thewritingworks.com
 

The Writing Works is an idea bank, not a production or planning company.

Black-Belt Meeting Moves

Room Setups & Letdown

The Executive Roast

Qualifying Event Producers

Amplifying RFPs

Killer-Client Profiles

A Sales-Jock Requiem

Business Theater

The Agenda Juggle

Renovation vs Innovation

Meeting Machines

Themes vs Names

Meeting Master Triage

Anatomy of An Offer

ADA Low Vision Specs

Venue vs Virtual Meetings

A Case for Case-Histories

Speaker Contracts

Client Invoice Collections

Power for the Planners

Speaker Fee Negotiation

"Sound" Advice

AV Projection Tips

Your Audio-Visual RFP

New Business Proposals

Public Presentations

Music Licensing

Hotel Negotiating

Site Selection Checklist

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