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The original 1990 press release. Copy if useful.

For Immediate Release

SALES MEETING THEMES & CONCEPTS, ONLINE

If your meeting deadline is hotter than your ideas then mouse around www.thewritingworks.com for themes, proposals, scripts, concepts, outlines and ideas: All created by an award-winning events writer for easy search-and-replace customizing.

John K. Mackenzie, website author: "The hospitality and airline industries do a fine job of telling people where to hold meetings and how to get to them. And meeting planners do a fine job of handling logistics and negotiating contracts. But none of this helps those who give bad presentations in beautiful rooms after they arrive. I designed The Writing Works to go beyond pools, palm trees, and plane fares to provide information on improving concepts and content before room lights go off and projectors go on."

Derived from actual Fortune 500 sales meetings - written by the author - company, product and participant names have been replaced with generic targets that simplify search-and-replace customizing. Although specifics differ, meeting objectives are often similar, i.e. audience motivation, performance reviews, executive presentations, agenda transitions, product intros, marketing plan previews, and sales awards.

Event planners, producers and marketing execs will find these field-tested templates a great way to amplify planning sessions, jump-start writers, unify outside production bids and boost RFPs. Theme samples and content abstracts are free; complete outlines and scripts range from $12.50 to $25.00 each. All 45 meeting outlines and scripts are available, as an indexed MS Word file, via the Meeting Master's Special

Visitors can also browse Mackenzie's complimentary Meeting Masters Memo series; which, the author warns, is not always complementary.

John K. Mackenzie
212-737-8910
info@thewritingworks.com

 

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The Executive Roast

Qualifying Event Producers

Amplifying RFPs

Killer-Client Profiles

A Sales-Jock Requiem

Business Theater

The Agenda Juggle

Renovation vs Innovation

Meeting Machines

Themes vs Names

Meeting Master Triage

Anatomy of An Offer

ADA Low Vision Specs

Venue vs Virtual Meetings

A Case for Case-Histories

Speaker Contracts

Client Invoice Collections

Power for the Planners

Speaker Fee Negotiation

"Sound" Advice

AV Projection Tips

Your Audio-Visual RFP

New Business Proposals

Public Presentations

Music Licensing

Hotel Negotiating

Site Selection Checklist

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The Writing Works is an idea bank, not a production or planning company.

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